Attention Is the New Currency: Smart Ways Small Brands Earn It and Keep It
Modern consumers scroll fast, decide faster, and remember little — unless you give them a reason to stop. For startups and small businesses, that means every second of attention must count. This guide unpacks practical, non-gimmicky strategies to attract, convert, and retain time-pressed customers while building long-term trust. TL;DR If you only have 30 seconds: Lead with clarity and empathy, not complexity. Make your first impression friction-free — one click, one message, one
St. Joseph, MI Businesses: How to Respond to the CTA, BOI and FinCEN Now
The Corporate Transparency Act may require certain U.S. companies to disclose beneficial ownership information to FinCEN to combat financial crimes. While a Texas federal district court’s preliminary injunction puts this requirement on hold, many experts expect that to be overturned. In that event, failure to file could lead to fines of $500 per day, up to a maximum of $10,000, and possible criminal penalties. However, filing your Beneficial Ownership Information (BOI) report will help you avoid fines

